FAQ
FREQUENTLY ASKED QUESTIONS
ABOUT MARY BETH
- Who is Mary Beth Sales?
- Mary Beth Sales is a St. Louis sports publicist, sports business consultant and keynote speaker. She has spent more than 15 years in sports marketing, strategic communications, partnerships and athlete brand management, and her expert commentary has appeared in TIME Money, AARP, Entertainment Tonight and U.S. News.
- Where are you based?
- St. Louis, Missouri. I work with athletes, coaches, team owners, executives and event organizers across the United States.
- Can I talk to past clients about your work?
- Yes. Reach out and I'll connect you with a couple of clients (or their representatives) who can speak to the impact and results of my PR consulting.
SPEAKING & HOSTING
- What keynotes and workshops do you offer?
- My keynote is "What You Are vs. How To Be: Building Reputation Outside of the Game." Workshops include The Coach's Playbook, the Champion Playbook for athletes, The Student-Athlete Playbook, The High Performer Playbook for entrepreneurs and seasoned professionals and "So You Want To Be a Sports Publicist?" for college students and new PR professionals.
- Who are your talks for?
- Coaches and trainers, active and retired athletes, free agents, college athletes, entrepreneurs, executives and students who want to build a personal and professional brand that lasts beyond the game.
- Can you host, emcee or moderate a panel?
- Yes. I've been a pre-game host for MetaFans at a Miami Dolphins game and moderated the "Sports & Web3" and "Lawyers of Web3" panels at Web3 Summits. Choose Host/Emcee/Panel Speaking on the contact form to check my availability.
- Do you speak at colleges and universities?
- Yes. I give guest lectures and college talks on athlete branding, sports public relations and what a career as a sports publicist really looks like.
- How much does it cost to book you?
- Fees depend on the format, length, location and travel for your event. Send the details through the contact page and I'll reply with availability and a quote.
PR, CONSULTING & EVENTS
- Do you work with athletes who are between teams or retired?
- Yes. The Champion Playbook is built for active athletes, free agents and retired athletes planning what comes next, from brand positioning to business partnerships.
- Do you handle crisis management?
- Yes. I provide crisis communications and reputation repair for athletes, executives and brands, handled with complete discretion and confidentiality.
- Do you produce events?
- Yes. I produce profit-bearing and charitable events, including celebrity golf tournaments, launches and fundraisers. That covers promotion, front-of-house, production, staffing, talent, guest lists, brand partnerships and post-event media.
- Are you available for media interviews or expert commentary?
- Yes. Reporters and producers can email PR@TheMaryBeth.com or choose Media Inquiry / Expert Commentary on the contact form.
- Do you mentor new PR professionals?
- Yes. I mentor emerging public relations talent through hands-on work: brainstorming sessions, media pitching, client relations and event management.
WORKING TOGETHER
- What should I include when I reach out?
- Tell me who you are, what you're looking for and any dates that matter. For events, include the date, city, audience size and goals. The contact form has an optional deadline field so I can prioritize time-sensitive requests.
- What is the best way to contact you?
- Use the form on the contact page or email PR@TheMaryBeth.com for booking, brand partnerships and media inquiries.
Looking for answers about public relations representation? See the questions on the public relations page.
LET'S WORK TOGETHER